Tuesday, 17 April 2012

Editing of Film Poster


From the filming of our teaser trailer we took this still image of the two sides of the character together in the same frame. It is the most significant part that will keep the audience intrigued into what it is about as it is not obvious so able to draw the audience in. We like the way it was symmetrical with the character each off centre, allowing the making of the poster easy to lay out with an equal position of each character.

From the original still image I changed the contrast and cropped the image into a more focused view. By introducing higher contrast it allowed the greens/yellows to be more prominant.


We then had to import text, with the credits of the members involved and companies sponsering our film production. The date of release in a larger font and bold, featured centrally between the characters.


We then produced a different font to advertise the name of our movie 'Unplugged'. We chnage the colour to be two tone, continuing the greens/yellow colour scheme. From our research we could see that most posters included a tagline which reflects upon the plot of the movie yet not giving an obvious show of the events. This is shown below the title of our movie.


This was our original plan for our film poster, however, from the feedback we recieved from our target audience the reception was rather negative. They found the image chosen (although a film still) was not of a high enough quality, making the film look 'quite cheap and amature'. From this we decided to start again with better quality image and readable text; as they found the title text was unclear witht he font and choice of colour.


This was our new idea for our film poster, that consisted of a much clearer image which was from the raw file, taken on a Nikon DSLR camera. We used Photoshop in order to add further text, for instance the title which we flipped a 'G' in order to create the look two earphones which relates to the plot within the film. We used the credit from our previous film poster idea as the format was suitable to be used in our new poster. We kept the tagline but used different fonts throughout, including more necessary text that we noticed was conventional within existing media texts; these included the rating strip that we produced using a star shape within Photoshop and duplicated it using layers and then merged them together on a row. The benefits of using Photoshop is the ability to use layers in order to move and link items together and that made the editing process much simplier than using other technologies on the Mac and allowed to document to be accessible on more computer sources.

No comments:

Post a Comment