Throughout the process of making our project, we have continued to research and plan the structure of our poster, magazine and teaser trailer by looking at the norms of existing media products. this was done in order to produce a high quality of production that could therefore be suitable for the marketing our product. As you can see from our film poster we have continued to use the conventional layout that is essential to the promotional style of representing new films before release date. We used a high quality image which features our main protagonist and the key element of the earphones, which we skillfully linked into into our title. This allows cross-references between our text and image using after effects. We used the ratings from reviews and short quotes which allows reader to understand the recognition from professional sources and the 'Academy Award' shows the talent within the film. In our research we found that our main details, which include the title and date of release, needed to open to the audience by using large attractive fonts with could be recognisable for future reference when locating the product after full feature is available. A tag-line to our feature is also common in film posters we reviewed, we situated this close to the title to connect the two as a pair complimentign eachother. We kept a clear colour scheem using colours within the image into the title and the white font to contrast againt the dark backdrop.
In the process of producing our media magazine we carried allot of initial research about what key conventions there are to the production of a magazine front cover. From looking at several different film magazine institutions we learnt that the elements of displaying new film products does vary from every different film magazine brand. We based our film magazine on the layout influenced by 'Sight & Sound' magazine giving to what we think a very simple but attractive feel on how the way 'Unplugged' is represented on the magazine front cover. We chose to keep simplicity as the lead convention within the production of our film magazine front cover but used 'edgy' splashs of paint and bold text boxes to push the key ppoint out to the reader. This was done to attract audiences attention to the image itself on the magazine front cover, which in our case is the main protagonist in our teaser trailer. We challenged the existing templates of film magazine structure by using numbers as well as lettering in our main title piece, we did not find previous works that used this format, but we felt that there was a clear link made from the use of camera to the elements of film production. We also understood the progression in technology so we added an Application link that can be used on smartphones which would link the audience to our website, this is situated next the barcode. We used bold texts using a colour scheme of pink, yellow, black and white which is all continued from the background image.
In the teaser trailer production we all watched many trailers and genre specific trailers in order to get a good grasp of what key conventions there are within the thriller genre itself. As representing a feature in 90 seconds is rather hard, it was essential to include very key shots to keep the audiences attention throughout the running of the trailer. Essential to our thriller genre we learnt that darkness within the shots is a very powerful tool in holding audiences attention as through research it shows that people do like to scare themselves through moving image. We also challenged many sound conventions with our very 'spacey and moody atmosphere' rather than dramatising sound. This challenged usual conventions in the way that we chose to create atmosphere through rather slow atmospheric sound as appose to short dramatic sound drops throughout the running of thriller style trailer.
